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FIAT 500 – Welcome Package
The FIAT 500 is all about authentic Italian style and extreme customization. To punctuate this fact, we welcomed new owners to the legendary FIAT brand with a high-gloss, mylar package, painted with the same exact factory paint as their new FIAT 500.
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A dimensional FIAT sticker was also created and applied to the package exterior to help further replicate the surface and badging on their actual car.
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Inside, a personalized lift-note housing a custom FIAT USB and a detailed brochure shook hands with our newest FIAT 500 drivers.
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This is a DMA, ECHO and Caples award winner.
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ECD/Writer – Additional Credits: Greg Jones
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